Martina Martinovic
Martina contributes to Cluster E, focusing on the sustainability of global supply and value chains. She studied Business Administration at the University of Potsdam and finished her Master of Science in Business Administration there with distinction in 2016. She participated in academic activities at the University of Potsdam until 2018. Afterwards, she has been involved as a research associate at the HWR Berlin (Department 2 – Cooperative Studies Business Technology) in various research projects dealing with sustainability in different institutional settings (e.g., Erasmus+ funded project “EFFORT” and BMBF-funded project “KlinKe”). In addition to her work as a research associate at the HWR Berlin, she is currently also functioning as a co-leader of the Institute for Sustainability and working on her doctorate on the topic of “Responsible Leadership”.
Research Areas
- Corporate social responsibility (CSR)
- Responsible leadership
- Sustainability of supply and value chains
- Sustainability in (higher) education
Selected Publications:
Martinovic, M., Bustamante, S. (2024). Responsible Leadership: Knowledge Status and Future Research Agenda. European Conference on Management, Leadership & Governance (pp. 325-333). Academic Conferences International Limited.
Pelzeter, A., Martinovic, M., Bustamante, S., Prüße, H., (2024). Carbon Benchmarks for Non-Medical Services in Hospitals. Proceedings of the 23rd EuroFM Research Symposium 2024. EuroFM Research Symposium 2024, London, UK. https://zenodo.org/records/11658176.
GEFMA 984-3 (2024). Leitfaden zur Ermittlung und Reduzierung der Treibhausgasemissionen nicht-medizinischer Prozesse im Krankenhaus.
Bustamante, S., Martinovic, M., Shaman, K. (2024). Supporting the Design of Sustainability-Related Higher Education: Pedagogical Method Mixes and their Effectiveness Drivers. Editorial Universitat Politècnica de València. https://doi.org/10.4995/HEAd24.2024.17311ss drivers.
Bustamante, S., Martinovic, M., Afflerbach, T. (2022). Fostering Key Competencies for Sustainability: Development of a Higher Education Teaching Format based on Service Design. 8th International Conference on Higher Education Advances (HEAd’22) (pp. 463-470). Editorial Universitat Politècnica de València.
Bustamante, S., Saltevo, E., Schmitz, M., Martinovic, M. (2022). Shaping a Sustainable Future. Innovative Teaching Practices for Educating Responsible Leaders, Nomos.
Bustamante, S., Pizzutilo, F., Martinovic, M., Herrero Olarte, S. (2021). Corporate Social Responsibility and Employer Attractiveness. An International Perspective, Springer.